Top 5 Fashion Games on Unified Platform in Brazil, Q2 2023

In the second quarter of 2023, the top fashion games in Brazil showcased diverse performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared.

Project Makeover from Magic Tavern, Inc. saw a notable peak in weekly downloads, reaching approximately 408.7K in the week of May 1. However, downloads gradually declined to around 63.9K by the end of June. The app's weekly revenue fluctuated throughout the quarter, peaking at around $26.4K in early April and ending the quarter at approximately $18.6K. Weekly active users initially increased to 401.3K in late April but saw a steady decline to 313.6K by the end of June.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced a significant increase in weekly downloads, reaching about 15.5K in mid-June, from a low of 4.4K in mid-May. The app’s weekly revenue showed a peak of around $20.6K in mid-May, with fluctuations throughout the quarter, ending at approximately $6.7K. Active users also saw a rise, peaking at 32.6K in mid-June before settling at 29.9K by the end of the month.

Super Stylist Fashion Makeover by CRAZY STYLE LTD had a varied performance in weekly downloads, peaking at approximately 40.7K in early June, with a slight decline to around 26.8K by the end of the month. Weekly revenue remained relatively stable, peaking at $2.7K in early April and ending at around $2.3K. The app's weekly active users peaked at approximately 304.5K in early June before declining to 242K by the end of June.

Merge Studio: Fashion Makeover from Paxie Games saw a dramatic increase in weekly downloads, with a peak of around 53.4K in mid-June, up from a low of 5.9K in early May. The weekly revenue fluctuated slightly, peaking at around $1.7K in early April and ending at approximately $1.3K. Active users saw a significant rise, peaking at approximately 139.7K in mid-June before settling at 118K by the end of the month.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited showed modest performance in weekly downloads, peaking at 293 in mid-April before declining to 21 by the end of June. The app’s weekly revenue reached a high of approximately $1.9K in early April, ending the quarter at around $789. Weekly active users experienced a slight decline, starting at 6.9K in late March and ending at 5K by the end of June.

These insights are based on data from Sensor Tower, providing a comprehensive overview of the performance of top fashion games in Brazil for Q2 2023. For more detailed insights, visit Sensor Tower.